• views: 69
• date: 5 October 2025
• posted by: AD-TEAM

How to write for spoken-word

What you'll learn

To learn the basics of speechwriting

To understand the differences between writing for spoken versus written word

How to go from an outline to Version 1 of your manuscript

How to write the introduction and conclusion for maximum impact.

Requirements

No experience needed! Well, you do need to love words!

Description

I've been a speechwriter for a few decades and this course is a knowledge transfer from me to you. In it, I pour out everything I've learned in a 3-hour course. Just because someone is a speaker, doesn't mean they know how to write for maximum impact. After all, just because I'm a human doesn't mean I'm doing it well. A speechwriter is a storyteller for spoken-word. There are massive differences and this course will guide you through them. You will learn how to turn your message into a moment. This beginner-friendly course shows you how to craft clear, compelling speeches, from idea to a memorable close. You'll learn a practical, repeatable system that you will be able to use for any context. Learn about the grammatical rules that must be broken and how to use grammar to make your points memorable and impactful. I'll even share with you what to focus on when you revise each draft. You'll learn to treat the idea as the main character and yourself as the guide, so audiences don't just hear you, they feel the shift.This is for leaders, founders, experts, TEDx hopefuls, and anyone who needs to persuade, inspire, or teach from a stage, boardroom, podcast, or camera.

Overview

Section 1: Speechwriting 101

Lecture 1 How to begin writing

Lecture 2 Why manuscripts are essential

Lecture 3 Writing for the ear, not the eye

Lecture 4 The Golden Rule: Keep it simple

Lecture 5 The power of short sentences

Section 2: Grammar & Speechwriting

Lecture 6 Bend and break the rules

Lecture 7 Rule 1–Conjunctions and the beginning of sentences

Lecture 8 Rule 2–Sentence fragments

Lecture 9 Rule 3–Prepositions can go at the end of a sentence

Lecture 10 Rule 4–The power of repetition

Lecture 11 Rule 5–Contractions help flow

Lecture 12 Avoid clauses

Lecture 13 Avoid too many conjunctions

Lecture 14 Avoid overusing commas

Section 3: How to write your manuscript

Lecture 15 How to go from Idea Outline to Manuscript Version 1

Lecture 16 Write version 2 with your head

Lecture 17 Write version 3 for the ear

Lecture 18 Moving from version 3 to 4

Lecture 19 Crafting the introduction

Lecture 20 The opening hook

Lecture 21 The conclusion

People who are interested in becoming better speakers and speechwriters.




   
   
   

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