• views: 96
• date: 24 December 2023
• posted by: voska89

What you'll learn
Understand the superior business models thriving in a digitally connected ecosystem and the reasons for their success.
Learn secrets of swift growth in tech giants and successful startups, and learning strategies for traditional businesses to emulate.
Appreciate the operational nuances of digital, platform-based business models, and the elements of successful implementation.
Identify legacy businesses that have successfully transformed their economic structure and extract valuable lessons from their transformation.
Learn to reconfigure innovation portfolios to enhance profitability and increase valuation multiples.
Adopt effective strategies to reshape organizations for rapid capture of emerging growth opportunities.
Requirements
Basic Business Knowledge: Familiarity with basic business concepts such as strategy, operations, and finance will help you better understand and apply the course material.
Interest in Innovation: A keen interest in innovation, digital transformation, and business model innovation is critical to stay engaged and get the most out of this course.
Description
IntroductionCorporate leaders are worried, as businesses face unprecedented challenges and opportunities. The digitization of industries has disrupted traditional profit avenues and has made it increasingly difficult for businesses to grow.The gravity of the situation is evident from these statistics:80% of CEOs fear their business models are unsustainable in the digital revolution94% of CEOs are dissatisfied with their innovation initiatives85% of digital investments have yielded no or negative 'Economic Value Added'90% of corporate startups have not succeededEven as we strive to stabilize the present, we must prepare for the future and reimagine our approach to strategy, innovation, and investment.Every business can emulate the exponential growth seen by giants like Amazon, Apple, and Alibaba. To do so, they need to:Allocate resources towards digital business models and platform strategiesRe-engineer their operationsInnovate and implement in novel waysAfter spending a year studying successful business models in our hyper-connected world, I've determined how traditional organizations can adopt and adapt these models.This user-friendly online video course guides you through the process, backed by an exhaustive analysis of the link between business models and financial performance, case studies from industry leaders, and proven methodologies and frameworks.The course comprises five 45-minute modules:The New Growth Agenda – Unveiling value sources in the digital economyPlatform, Network, and Ecosystem Expertise – Implementing the 10 essential platform strategiesBusiness Model Trailblazers – Case studies of innovative strategies from around the worldRevamped Business Model Portfolio – How to reallocate resources to foster growth (THIS MODULE)Revitalize – A five-step comprehensive process to invigorate your organization's response to market opportunitiesPresented with clear graphs and visuals, this course includes 40 short videos within five modules, complete with actionable checklists and specific learning tasks, all tailored to suit your consumption preference.
Overview
Section 1: Introduction: Business Model Innovation For Brand Growth
Lecture 1 Welcome To The Course
Section 2: Module 4: The New Hybrid Business Model Portfolio
Lecture 2 Part 1: Introduction, Agenda & Context
Lecture 3 Part 2: Re-thinking 'Capital', Assets & Sources Of Value
Lecture 4 Part 3: Where Are You Investing Today?
Lecture 5 Part 4: New Approaches To Capital Allocation
Lecture 6 Part 5: Key Success Factors
Lecture 7 Part 6: A New BM Portfolio Framework
Lecture 8 Part 7: Apple Case Study
Lecture 9 Part 8: Amazon Case Study
Lecture 10 Part 9: Modelling The Impact And Re-organising For Success
Lecture 11 Part 11: Check-List for A Powerful Business Model Portfolio
Senior Executives: CEOs, COOs, CFOs, and other C-suite executives who are looking to pivot their organizations towards innovative business models for growth.,Middle Management: Departmental heads and team leaders who are responsible for implementing strategic changes within their divisions.,Entrepreneurs and Startups: Individuals starting their own businesses or those already running startups, who can benefit from understanding successful business models and growth strategies.,Business Strategists and Consultants: Professionals advising businesses on growth strategies, who need to stay updated with the latest in business model innovation.,Business Students and Academics: Those studying business at an undergraduate or postgraduate level, or academics teaching or researching in the field, who want to deepen their understanding of contemporary business models and growth strategies.,Investors and Venture Capitalists: Individuals and groups who invest in businesses and need to understand potential for growth and success of various business models.,Corporate Innovators and Change Agents: Individuals within organizations who are tasked with driving innovation and change.,Non-Profit Leaders: Heads of non-profit organizations who are looking to innovate their business models for increased impact.

Homepage

https://www.udemy.com/course/business-model-innovation-for-brand-growth-module-4/

   
   
   

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