• views: 138
• date: 10 February 2023
• posted by: voska89

What you'll learn
Key elements of the POM strategic planning process
Plan-Do-Check-Act (PDCA) Cycle Procedure
Determine the objectives, focus and critical issues to solve
Formulate your strategic plans and activities
Requirements
Open to new ideas and concepts
Be ready to invest time and thinking, using provided templates, to build your own tailored plan
Description
What to expect from this masterclass?In this course, you will learn how to set clear and measurable strategic objectives, create a winning annual strategic plan and ensure its success using a unique POM concept:Plan Vision & StrategyOrganize Resources & ToolsMarket - Digital Sales & Marketing StrategiesYou will get tips on how to conceptualize an overall business strategy, and get assessment tools for identifying gaps and opportunities for improvement.As a result, you will have a clear understanding of a strategic planning process, shape the overall business direction of your business and have clear direction on how to achieve business growth.This course is designed based on the practical experience of launching and scaling two businesses on the global market and the mentoring work of 300+ entrepreneurs, start-ups, and small business owners worldwide who applied those strategies and increased sales by up to 34%.Dr. Inna Armstrong is a mentor to over 300 businesses, a senior executive with international experience, a professional speaker, and co-founder of two businesses. Inna empowers companies' strategic growth and process optimization through effective digital sales & marketing strategies as well as core principles of ISO 9001 quality management system.Get your access today, and begin your journey of effective strategic planning!
Overview
Section 1: Introduction
Lecture 1 Introduction
Section 2: Strategic planning – POM concept
Lecture 2 Strategic planning – POM concept
Section 3: Planning Stage
Lecture 3 Planning Stage
Section 4: Plan-Do-Check-Act (PDCA) Cycle
Lecture 4 Plan-Do-Check-Act (PDCA) Cycle
Section 5: Plan-Do-Check-Act (PDCA) Cycle in Strategic Planning
Lecture 5 Plan-Do-Check-Act (PDCA) Cycle in Strategic Planning
Section 6: Growth Potential
Lecture 6 Growth Potential
Section 7: Organizing Stage
Lecture 7 Organizing Stage
Section 8: Strategic Planning Document
Lecture 8 Strategic Planning Document
Section 9: Sales Funnel
Lecture 9 Sales Funnel
Section 10: Productivity Formula
Lecture 10 Productivity Formula
Section 11: Marketing Stage
Lecture 11 Marketing Stage
Section 12: Marketing Goals
Lecture 12 Marketing Goals
Section 13: Moving Forward
Lecture 13 Next Steps
Section 14: Final Words
Lecture 14 Final Words
Aspiring entrepreneurs planning to start or scale their start-up,Small Business Owners ready to take their business to the next level,Solopreneurs who are overwhelmed with "doing it all",Corporate professionals,Students who want to learn how to set up a successful business venture
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