Description

Google Digital Marketing & E-commerce Professional Certificate

Course 1

Foundations of Digital Marketing and E-commerce

Course 2

Attract and Engage Customers with Digital Marketing

Course 3

From Likes to Leads: Interact with Customers Online

Course 4

Think Outside the Inbox: Email Marketing

Course 5

Assess for Success: Marketing Analytics and Measurement

Course 6

Make the Sale: Build, Launch, and Manage E-commerce Stores

Course 7

Satisfaction Guaranteed: Develop Customer Loyalty Online

What background knowledge is necessary?

None! Whether you're completely new to the job field or have had some exposure, a Google Career Certificate is the right program for you.

About this Professional Certificate

Prepare for a new career in the high-growth fields of digital marketing and e-commerce, in under six months, no experience or degree required. Businesses need digital marketing and e-commerce talent more than ever before; 86% of business leaders report that digital commerce will be the most important route to growth. There are 218,000 U.S. job openings in this growing field, with a median entry-level salary of $51,000.В№

Throughout this program, you will gain in-demand skills that prepare you for an entry-level job and learn how to use tools and platforms like Canva, Constant Contact, Google Ads, Google Analytics, Hootsuite, HubSpot, Mailchimp, Shopify, and Twitter. You will learn from subject-matter experts at Google and have a chance to build your own portfolio with projects like customer personas and social media calendars to show to potential employers.

75% of Google Career Certificate graduates in the US report seeing a positive impact on their career within six monthsВІ

Check out all Google Career Certificates here.

This program contains no confidential information. All Google Search features taught are publicly available, you can learn more in official Google Search documentation.

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