The Elements of Content Strategy
Category: eBooks
- views: 2 084
- date: 30 June 2012
- posted by: pm1
The Elements of Content Strategy (Brief books for people who make websites)
80 pages | PDF | 8Mb
80 pages | PDF | 8Mb
Content strategy is the web's hottest new thing. But where did it come from? Why does it matter? And what does the content renaissance mean for you?
This brief guide explores content strategy's roots, and quickly and expertly demonstrates not only how it's done, but how you can do it well. A compelling read for both experienced content strategists and those making the transition from other fields.
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