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Paul Hancox - Emergency Copywriting

Category: eBooks


Paul Hancox - Emergency Copywriting


Paul Hancox - Emergency Copywriting


How To Create A Sales Pitch In

Under 24 Hours... With Zero

Copywriting Experience


Special Report by Paul Hancox


You want a sales letter... and you want it FAST.


You face two big problems. First of all, copywriters (the people who write sales letters for a living) are expensive.


We're talking HUNDREDS of dollars (and the really good ones charge $1,000 or more).


Second, they often take WEEKS to write your sales letter, meaning that while you're waiting, you're losing money and sales.


They can take that long because they have to research and know your product as well as YOU know it.


Of course, you know your own product better than anyone. So think about this...

What if I could give you all the tools you needed to put together a persuasive sales letter for your own product - at just a fraction of the cost of the average copywiter?


What if I could show you how to do this in as little as 24 hours... so you can get your sales letter out quicker and get those sales rolling in much faster?

I know what you might be thinking. Copywriters have YEARS of experience, but maybe you think you wouldn't even know where to begin!


It doesn't matter. Seriously.


Give me just 7 minutes of your time right now, and I'll show you how you can create a sales letter like the professionals, with ZERO copywriting experience... saving you a ton of money and time, and preventing you from being "ripped off".


(In fact, I'll show you how to write a sales letter that in many cases is actually better than what you'd get if you paid for it!)


Truth is, most copywriters are hiding something from you.


The Big Copywriting Secret The "Professionals"

Don't Want You To Know...


WHY don't they want you to know the secret I'm about to reveal?


To be blunt... it's because they'll lose business. They'd rather charge you hundreds (or even thousands) of dollars to write your sales letter for you, than have you do it yourself for a fraction of the cost.


Magicians have their "magic circle", which jealously guards the secrets of how magic tricks are done. Copywriters have an informal one, and they like to make out that you can't write a good sales letter without years of experience.


Nothing could be further from the truth.


Writing a sales letter... finding the right words... is actually the EASY part.


Anybody with basic writing skills can do it.


The TRICKY part... and this is why copywriters are paid the big bucks... is coming up with the right persuasive thoughts and ideas in the first place... and then figuring out how to put them together into a sales letter.


I'm going to show you EXACTLY how to do this.


Once you understand how it's done, the magic of creating persuasive sales pitches will be EASY for you.


You'll save hundreds (or even thousands) of dollars hiring a copywriter, and you can get your sales pitches online super-fast, banking those sales almost immediately.


Truth is, copywriting does involve skills that normally take time to learn, unless you know the "shortcuts" I'm going to share with you. (It took ME over 12 years to learn what I know.)


There are FOUR ESSENTIAL SKILLS you need, to create sales letters that pull in sales like crazy:

Understanding the psychology of buyers.


What motivates people... at a deeper level... to pull out their credit cards? There are over 30 major motivators. You can't sell effectively without understanding how each of them work.


What you need is someone who can take all that knowledge you need, boil it down for you, and show you how to apply it in sales letters. (I'm not going to leave you guessing. That someone is me.)


How to write headlines that suck readers in.


Headlines are probably the single most important part of your sales letter. Without a good headline, your sales will plummet.


That's because your headline has to grab the reader, shake them up, and say, in effect: "Hey, look here! This is important and relevant to YOU!"


If it doesn't do that effectively, a potential customer might not bother reading your sales letter in the first place, and you lose another sale. (Multiply that by thousands of readers, and you can see just how many sales you could lose!)


How to build a strong case that moves readers to buy your product.


If you're new to copywriting... staring at a blank computer screen, wondering what to write next, can be scary. It doesn't have to be.


Builders don't stare at a building site for hours, wondering where to put the next brick. They consult a plan... their "blueprint" for the building.


Imagine trying to build a building without having such a blueprint! It would be difficult, to say the least.


The same is true of writing sales letters. Don't just start writing. You need a blueprint... a roadmap that tells you what to write at each step of the way.


What if I could give you that roadmap right now? What if I could show you exactly how to START writing your sales letter simply and easily... and also what to write along the way? Wouldn't that be great?


How to get readers excited for your product.


You might love your product and think everyone will automatically fall in love with it. Truth is, unless you're already a well-known brand like Apple, it won't happen.


You need to convince your readers... get them excited... get them to really want your product... to feel they NEED IT.

Up until now, nobody has shown you how to do these things in a way that makes it quick, easy and natural... and that you can use right now, even if you have no copywriting experience at all.


I'm about to change that for you.


Of course, if you're thinking of writing your own sales letter, no doubt you have many other questions, such as...


How do I make my product stand out from the competition?

How much of my story and background do I tell?

How long should I make my sales letter?

How do I keep readers hooked?

How and when should I reveal the product's price?

You need RELIABLE answers to these questions... and you need them NOW.



Download click HERE    
   
   




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