Lynda.com - Improving SEO Using Accessibility Techniques
Date: 19 February 2012 | Posted by: auto-im
Lynda.com - Improving SEO Using Accessibility Techniques
Duration: 3h 25m | Video: AVC (.mov) 960x540 | Audio: AAC 48KHz mono
Genre: eLearning | Released: 12/6/2011 | Duration: 02h 29m | Level: Intermediate
in this course, Morten Rand-Hendriksen focuses on two elements of web development: accessibility and search engine optimization (SEO), demonstrating why they are important and how they work. The course also shows how good coding practices and modern web standards can make a site accessible and more visible to search engines and social networks. Exercise files are included with the course.
Topics include:
Understanding the benefits of accessibility and SEO
Evaluating screen readers for Windows and Mac
Installing browser development tools
Comparing sites that are SEO-friendly and SEO-unfriendly
Defining a language for a page
Creating better semantic markup with HTML5
Marking up images and links properly
Creating an accessible menu with an unordered list
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