Tutorials > Artist Branding For Business
Artist Branding For BusinessDate: 7 April 2023 | Posted by: mitsumi |
![]() Artist Branding For Business Published 4/2023 MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz Language: English | Size: 2.86 GB | Duration: 2h 19m Take your Artist or Band Career to the Next Level What you'll learn Build an Artist Brand Which Propels Your Career Uncover Your Best Music Career Opportunities Understand How to Create Value Around Your Music and related products and services Discover How to Build a Profitable Business Around Your Music Gain Access to Music Insider Information, Top Music Business Contacts and Trial Services Learn How to Craft Your Music for Sync and Other Artist Business Opportunities Create a Targeted Business Plan and Financial Plan for Your Music Business Gain Steps on How to Protect all of your Music Assets Requirements Must be an active and serious musician or band looking to grow Must have access to desktop and laptop as some assignments will not work on mobile Description Developed and Delivered by the CEO of JSM for Artists and a global speaker on Artist Business Development in the Music Business Industry, Jasmine Sandler will teach you exactly what you need to take your artist or band brand to the next level. This course is intended for both solo artists of all music genres as well as bands who are serious about making their music their careers. It can also be utilized by other professionals in the music business industry.In this course, you will learn:How to design and build your artist brand so that it sells for youThe Monetization opportunities of Artist BrandingHow to find and promote your "IT" factor in the music industryWhat resources can help you to get paid gigs, make money online and find sync opportunitiesHow to protect your artist brand once it growsHow to negotiate effectively for your Artist BrandAll the ways to earn from social media as an artistYou will also gain direct access to JSM for Artists key music business industry partners in A&R, sync, education, music law, music education and related free and discounted opportunities. Jasmine Sandler. aka the artist JazzRock, is a passionate author, speaker and musician in the music business industry. She has taught Artist Branding for Musician Institute students. Berkelee alumni and other universities. To be successful in taking the course, you should be well prepared and do the assignments provided throughout the course. Jasmine will be there with you to answer questions in the provided Q&A sections here. Overview Section 1: INTRODUCTION TO THE ARTIST BRANDING COURSE AND RESOURCES Lecture 1 INTRODUCTION TO THE COURSE: WHAT YOU WILL LEARN Lecture 2 JSM FOR ARTISTS AND PARTNER RESOURCES TO HELP YOU THROUGH THE COURSE Lecture 3 GET READY TO DO THE HOMEWORK FOR YOUR BRAND Section 2: UNCOVERING YOUR BRAND IDENTITY Lecture 4 UNDERSTANDING YOUR ARTIST BRAND Lecture 5 THE BIRTH OF YOUR ARTIST BRAND. GETTING STARTED. Lecture 6 DEFINING YOUR ARTIST IDENTIFY Lecture 7 UNCOVERING YOUR "IT" FACTOR - YOUR ARTISTS UNIQUENESS Lecture 8 ON-STAGE BRANDING / AT SHOW BRANDING Section 3: FINDING YOUR FANS, SUPPORTERS AND INFLUENCERS Lecture 9 UNCOVER YOUR PRIMARY FAN AUDIENCE Lecture 10 UNCOVERING YOUR INFLUENCER AUDIENCE Lecture 11 IDENTIFYING YOUR BAND/ARTIST COMMUNITY Section 4: LET'S DESIGN YOUR ARTIST BRAND! Lecture 12 YOUR ARTIST BRAND MESSAGING Lecture 13 USING YOUR LYRICS TO HELP DEFINE YOUR BRAND Lecture 14 DESIGN YOUR VISUAL ARTIST BRAND Lecture 15 CREATING AND COMMITTING TO YOUR ARTIST LOOK AND STYLE Lecture 16 DESIGNING YOUR ELECTRONIC PRESS KIT Section 5: YOUR ARTIST BRAND IN SOCIAL MEDIA Lecture 17 YOUR ARTIST SOCIAL BRAND ON FACEBOOK Lecture 18 YOUR ARTIST SOCIAL BRAND ON INSTAGRAM Lecture 19 YOUR ARTIST SOCIAL CHANNEL ON YOUTUBE Lecture 20 YOUR ARTIST SOCIAL BRAND ON TIKTOK Lecture 21 YOUR ARTIST SOCIAL BRAND ON SPOTIFY Lecture 22 NAVIGATING THE STREAMING SERVICES Lecture 23 PROTECTING YOUR ARTIST BRAND Section 6: HOW TO BUILD YOUR CAREER AND MONETIZE YOUR MUSIC! Lecture 24 DEFINING YOUR MUSIC CAREER PATH Lecture 25 DETERMINING YOUR SELLABLE PRODUCTS AND SERVICES Lecture 26 HOW TO EARN MONEY FROM SOCIAL MEDIA Lecture 27 MERCHANDISING BEST PRACTICES Lecture 28 SYNC OPPORTUNITIES FOR MONETIZING YOUR MUSIC Lecture 29 DEFINING VALUE AROUND EVERY SELLABLE ITEM Section 7: ARTIST MARKETING Lecture 30 ARTIST BRAND MARKETING PLANNING Lecture 31 DIGITAL MARKETING TOOLS OVERVIEW Section 8: CONTENT MARKETING FOR THE ARTIST Lecture 32 CONTENT PLANNING FOR YOUR ARTIST BRAND Lecture 33 CONTENT TYPES , CREATING, USING AND REUSING CONTENT Lecture 34 YOUR LIVE BRAND , LIVESTREAM LIVE INTERVIEWS. LIVE SHOWS ONLINE Lecture 35 SETTING UP TO MEASURE THE EFFECTIVENESS OF YOUR CONTENT Section 9: JSM FOR ARTIST RECOMMENDED PARTNERS AND OFFERS Lecture 36 JSM FOR ARTISTS RECOMMENDED SERVICE PARTNERS AND DEALS Lecture 37 GET PAID TO SHARE THIS COURSE WITH YOUR FRIENDS. 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