Elements Of Content Strategy 2011
Date: 16 April 2011 | Posted by: infopost
Content strategy is the web’s hottest new thing. But where did it come from? Why does it matter? And what does the content renaissance mean for you? This brief guide explores content strategy’s roots, and quickly and expertly demonstrates not only how it’s done, but how you can do it well. A compelling read for both experienced content strategists and those making the transition from other fields.
Table Of Contents:
Introduction
Basic Principles
The Craft Of Content Strategy
Tools And Techniques
In Conclusion
Bonus Track: How Do I Get In?
Resources
Index
Info:
http://ad4.us/VC
NO MIRRORS
See full article